The studio behind the dossier.

The audit begins with a short brief — your URL, your business type, your target customer and your goals, with optional homepage screenshots as visual evidence. Our AI-assisted analysis, operating under a senior-strategist rubric, weighs that evidence across the eight categories and synthesises a single score out of one hundred, alongside a dossier of findings ranked critical, important and opportunity. The full report unlocks with one email — no sales call required.

The dossier is the diagnosis, not the end product. Once the findings are on the table, our studio team designs and builds the high-converting website the findings prescribe — copy, structure, design, engineering and launch — as a fixed-scope engagement scoped directly from the evidence.

We built this diagnostic for founders, principals and marketing leads of professional-services and considered-purchase businesses — law firms, consultancies, specialist clinics, premium trades and ambitious ecommerce brands — who suspect their website is quietly costing them enquiries and want evidence rather than opinion. It is equally for teams about to spend five figures on a redesign and unwilling to do so on instinct. If your site looks fine but converts badly, the dossier will tell you exactly why.